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Business Sweden presents the Swedish Hotspot at Slush 2015

Slush, northern Europe’s largest startup-event and a meeting place for some of the world’s most innovative and experienced entrepreneurs and investors, is taking place 11-12th of November in Helsinki. Business Sweden is introducing the Swedish Hotspot, a centrally located venue – available for all visitors at Slush – and open for every participant for discussions and meetings.

Business Sweden, together with Tillväxtverket, Almi, Vinnova and the Embassy of Sweden in Helsinki, is hosting the Swedish Hotspot and 26 Swedish startups are participating in the event. Prince Daniel of Sweden will also be there to meet with entrepreneurs and investors.

-        During previous years, Slush has been paying of very well for Swedish startups and we are excited for this year’s edition. We see huge growth potential in these companies and we are happy to notice a record-breaking Swedish presence at the event. Business Sweden’s role is to facilitate the internationalisation process and support companies in order to network efficiently and exchange ideas and experiences, says Anna Hellerstedt, Trade Commissioner at Business Sweden in Finland.

At Slush, over 1700 startups attend together with high-profile business leaders. Among them you can find Marcus Wallenberg (SEB), Niklas Zennström (Atomico) and Sebastian Siemiatkowski (Klarna). During the two days 15,000 people are expected to visit the event and for the first time Slush is launching a Nordic Forum that aims to help Nordic startup companies grow by connecting them with business leaders. 

-        The Swedish government’s export strategy particularly emphasise innovative and rapidly growing companies as an area where we can more actively provide support and counselling and our presence at Slush is a part of this renewed focus. Sweden has been very successful in the field of innovation and Business Sweden can offer hands-on support on local markets through our international network, says Ylva Berg, CEO at Business Sweden.

Read more about the Swedish companies at Slush:


For additional information, contact:

Elisabeth Somp, Head of Media Relations at Business Sweden

T: +46(0)72-540 93 38 E: elisabeth.somp@business-sweden.se

Business Sweden’s purpose is to help every Swedish company to reach their full international potential and companies abroad to reach their full potential through investments in Sweden. We help our customers through strategic advice and hands-on support. Business Sweden is owned by the Swedish Government and the industry. Business Sweden was founded on the first of January, 2013, by a merger of the Swedish Trade Council (Exportrådet) and Invest Sweden.

09 November 2015