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Recycled kegs are a success in North America, and Canadian wildfires catch worldwide attention

Petainer is a pioneer in plastic packaging, manufacturing sustainable high-performance kegs for beer, cider and wine as well other containers. In 2012, the company took the step to enter the U.S. market, which proved to be a successful move. Petainer is now expanding their footprint in the U.S. by entering into partnerships with ProStar Distributing and G3 Enterprises. Last year the company also started Canadian subsidiary, and sales are continuously increasing thanks to a growing market of craft beers and ciders and the growth of wine-on-tap.

Petainer’s products are 100% recyclable and very lightweight compared to traditional steel kegs, which are often owned or leased. This results in cost savings for the customers in terms of lower freight costs while reducing carbon emissions and providing a lower overall cost of ownership.

Andres Jensen, VP of Petainer Canada, explains the success in North America: “With the growth of the craft beer industry, along with cider, wine and other beverages, the reception of our Petainer Keg has been tremendous at every level of beverage producer. Each year we have seen steady growth along with increases in market share, which has allowed us to expand our footprint and presence in North America significantly.”

Petainer is expanding the North American manufacturing 

In 2015, Petainer began production at a fully-operational manufacturing facility in Modesto, California, with plans to set up a second manufacturing facility in eastern North America by late 2016. Currently Petainer has three warehouses in Canada, in the cities of Vancouver, Toronto, and Montreal. With these three locations, the company has been able to achieve quick turnaround speeds and short delivery times, all while minimizing shipping costs for their customers.

Business Sweden has assisted Petainer with their growth in North America for the past three years, mostly through the very cost-effective Business Support Office platform, where Business Sweden has been responsible for bookkeeping and administration in both the U.S. and Canada. This has given Petainer a chance to focus on sales and growth instead of administration. Andres Jensen explains, “Business Sweden has been a pivotal partner for our growth and success in the North American market, and as we continue to grow, it is very reassuring to know that we have the right team to support our business needs.”

For more information on www.petainer.com 

In addition to Petainer, Business Sweden has supported many other companies grow through business opportunities in Canada. In many cases, external factors contribute to create market demand, and recent developments in Canada have opened up new business opportunities for Swedish companies.

Canadian residents and businesses resilient despite devastating Fort McMurray wildfires

A combination of 30°C May temperatures, strong winds, and dry post-winter conditions caused a 3,540 km2 wildfire, nicknamed “The Beast,” to spread throughout northern Alberta, predominantly affecting the oil boomtown of Fort McMurray.

Thousands of houses have been destroyed and over 19,000 more are being assessed for damage, expecting insurance losses of over $9 billion CAD.

Due to evacuations and the threat to nearby oil field camps of companies including Shell, Syncrude, Suncor and Horizons, the lost oil production averaged about 1.2 million barrels per day for 14 days, translating to roughly $985 million CAD in lost real GDP—or 0.33% out of Alberta’s GDP and only 0.06% out of Canada’s GDP. However, the investments for rebuilding infrastructure are estimated to contribute 0.4% back into to the economy, stimulating the labour market and ensuring quick re-growth of the northern town.

As wildfire incidents are expected to increase with climate change, both provinces of British Columbia and Alberta agree on the need for updated national forest fire plan and increased investment for wildfire prevention and protection. Business Sweden will monitor these developments and encourage Swedish companies that might have expertise and products in this field to contact our office in Toronto.

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Lydia Engholm

Trade Commissioner Toronto Trade Commissioner, Toronto
+1 647 971 8152
E-mail lydia.engholm@business-sweden.se