Every year our Food From Sweden organisation arranges activities to assist Swedish enterprises in extending their reach abroad. Initiatives include purchasing tie-ups, matchmaking, in-store tests, fact-finding visits and attendance at trade fairs and exhibitions. Our focus markets are the UK, Germany, Switzerland, Belgium, France, Netherlands, Norway, Poland, Japan, Hong Kong, China, South Korea, Canada and the US.
We also host activities in Sweden to inspire and facilitate exports. Our services here include skills development seminars, market research, export advisory services and briefings on retail trends and labeling and regulatory requirements.
Food processing is a growing export sector and Sweden will continue to invest heavily in this area through ventures like Sweden – The New Culinary Nation (a Ministry for Rural Affairs initiative) and Try Swedish, an international marketing drive to raise awareness of Swedish food and encourage food-lovers worldwide to discover Sweden’s culinary culture and lifestyle.
Business Sweden has analysed the export potential of 12 food segments. The report shows that Swedish food industry has good export potential given sustainable and agile companies with innovative and safe products. Three markets per segment was identified as high potential markets and in total 13 markets were identified. Canada, Germany, Hong Kong, Japan and the UK are the markets with broadest export potential for Swedish food companies. To read more, click here (in Swedish).