Founded in Höganas, Skåne, Bex Sport has since 1985 developed and produced games for all ages, to both the Swedish and international market. The production of the game Kubb, as well as other wooden games has previously been produced in China. However, to shorten the lead time and increase quality, Bex Sport wished to explore the possibility to move production to Poland. Bex Sport has previous positive experience from collaboration with Business Sweden Vietnam, and Poland, thus it was natural to once again contact the Warsaw office.
Through a Business Opportunity Project, the goal was to identify a couple of suppliers around Poland fulfilling Bex Sports criteria for production of their game. Suppliers were identified through Business Swedens local network, along with a comprehensive market analysis. A first list of potential companies were presented to Bex Sport, and after additional evaluation and initial contact with companies, the list was shorten down to seven potential suppliers to visit during a three day visiting program in Poland by the end of 2015.
Help to find suppliers
Business Sweden had before the visit to Poland booked meetings with potential supplier and organised all logistical questions. During the visiting program in Poland, Bex Sport met with the chosen companies and had the time to visit their production sites. After the days in Poland the contact between Bex Sport and the potential suppliers were continued, and at the start of 2016 contracts were signed with two Polish suppliers. The agreement shortens the lead time for Bex Sport, ease delivery to Sweden, and increase the quality of their Kubb games.
- Business Sweden is a good partner for questions regarding production and sales when establishing on new markets. I am sure we will use their support in future projects, says Björn Andersson, General Manager at Bex Sport.