Growth to Mega-Cities and beyond
Urbanisation combined with continued population growth is expected to increase the world’s urban population with approximately 2,5 billion people by 2050. The current accelerating urbanisation is driving rapid economic growth across the globe, but also large challenges in terms of sustainable city development. To Swedish companies, this implies large business opportunities and at the same time a more complex business environment. To succeed in this increasingly complex, urban marketplace, companies must put urbanisation in center of their international growth strategy.
The report "Urban Internationalisation" highlights two main areas of rising business opportunities. Further, it proposes a three-step framework for companies to leverage the urbanisation opportunity.
World’s cities ranked by increase of middle class households until 2025: