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China: Options for entering the Chinese market

There are several ways to enter the Chinese market and grasping all the different ways can be a complex exercise. This guide aims to, firstly, provide an overview of the different modes and options, and secondly, go one level deeper and highlight important characteristics per option as well as describe pros and cons. The document also gives guidance on when to use what option as well as tips on next steps
Document information
Date: 5 Dec 2017
Size: 1.4 MB(pdf)