The Comprehensive Economic and Trade Agreement (CETA) between Canada and Europe are in its final stages of negotiations. Once implemented it will harmonize regulatory requirements, product standards and remove 99 percent of the tariffs on imported goods. This will have a considerable effect on industries such as the food and beverage sector that have been tightly regulated by product standards and high import duties.
Canadian purchase decision on food and beverages is mainly influenced by prices, however with a growing older demographic group the value of healthy, sustainable and ethic products is becoming equally important to prices.
This report contain comprehensive information about the Canadian food and beverage market, the details of the CETA agreement and its expected impact on imported foods and beverages, consumer trends, the supply chain with key stakeholders as well as regulatory requirements on foods and beverages.