Join us and listen to Cecilia Edebo sharing her experience of establishing a consumer product business in India.
Ms Cecilia Edebo has a long experience with SCA (Svenska Cellulosa Aktiebolaget) for over 18 years in various leadership roles in Sales, Marketing and Business Development, across Europe and Asia. Cecilia has further successfully launched & built new businesses for SCA in various countries across the globe, whereof India is the latest.
In India Cecilia has been responsible for the business entry strategy for SCA, and together with a locally recruited team she is in the process of launching SCA’s portfolio of brands (TORK; TENA, Libero, TEMPO) across the Indian market. She has also been responsible for setting up a manufacturing site outside Pune with the objective of to securing a strong & sustainable footprint for SCA in India.
Mrs Edebo is presently Managing Director for SCA Hygiene Products India Pvt Ltd.
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