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23 Sep Stockholm

U.S. Retail: Strategize for success in a changing industry

Business Sweden invites you to take part in a seminar on the U.S. retail industry to obtain the latest market information, discuss perceived challenges and insights when entering the U.S. market, learn about Swedish success cases, and gain perspective from U.S. market players.

The program will include:

  • Swedish Success Cases in the U.S.

    Meet Swedish companies that have found success in the U.S. and learn about challenges faced, factors leading to their success, and learnings from entering the market.
  • U.S. market players

    Gain first-hand perspective from American agents and distributors on factors considered when choosing to distribute products in the U.S., how best to attract distributor attention, and how to overcome key challenges to successfully grow in the U.S.

Click here to read the seminar program.

For further questions regarding the seminar and the application fee please contact Asli Sungur at Business Sweden in Chicago:
E: asligul.sungur@business-sweden.se
T: +1 312 781 6246

The U.S. retail industry

The U.S. retail industry is worth 2.8 trillion dollars with nearly 10% growth from 2008 to 2013. Sales within Apparel and Footwear as well as Health and Beauty saw the largest growth during this period aside from rapid and innovative growth in internet retailing. Within the food industry, consumers desire high quality foods, while food chains look to diversify their product range. Despite the U.S. market’s demand for high quality products like those offered by Swedish retailers, Swedish companies are understated in the U.S. due to perceived challenges.